A Bear Workshop Essay Example | Topics and Well Written Essays - 250 words

A Bear Workshop - Essay Example The management structure has knowledgeable and dedicated staff that provide ample knowledge exchanges in an interactive environment with customers. This is a fundamental strength of a business to be able to provide better customer relationship management and provide them with exactly what customers are looking for. Clearly, the owner understands the importance of cost monitoring when it comes to purchasing and production and will likely continue these trends over the next five to ten years. Having a strategic-focused management system is the key to ensuring a proper expansion. If the business conducts regular market research using focus groups or interviews with target customers, it will likely find more success in identifying social and buying trends early in order to gain market share in the toy market. Further, growth in Internet usage in developing countries such as India, China and Pakistan will provide even more customers in an environment that is convenient. Through agreements with different distribution agencies, Build A Bear will probably be able to find low-cost distribution to ensure that many international customers are able to buy the products and have them delivered in a timely fashion. If the business remains focused on product rather than pricing, higher resource (financial) consumers will likely recognize the brand and have a loyalty that can be built up over the next five years.